2026 AGENDA

Supply chain drives growth:
How logistics can unlock potential in South-East Asia

13:00

Registration, networking and light refreshments

14:00

Welcome to Automotive Logistics & Supply Chain ASEAN 2026

Chief Content Officer Christopher Ludwig opens the conference, sets the scene for the days ahead, and shares opportunities for automotive manufacturers and logistics providers across the supply chain in South-East Asia.   

Christopher Ludwig Christopher Ludwig Moderator
Chief Content Officer
Automotive Logistics & Ultima Media
14:15

[Panel] Supply chain drives growth: Adapting supply footprints and logistics to stay ahead and compete in the ASEAN supply chain

South-East Asia offers immense automotive growth potential, but success depends on overcoming logistics bottlenecks and creating more efficient supply flows. With additional competition, including from Chinese OEMs, new and established players are looking at how to increase speed and service in the supply chain to stay ahead of the competition.

Rizal Abu Bakar Rizal Abu Bakar Director of Parts Distribution Centre
BMW Group Malaysia
Marc Appelt Marc Appelt Managing Director
MAN Truck & Bus (M) Sdn Bhd
Eric van Steen Eric van Steen Vice President, Supply Chain
Bridgestone Asia Pacific
David D’Annunzio David D’Annunzio Global Vice President - Vertical Lead, Automotive 
DP World
Christopher Ludwig Christopher Ludwig Moderator
Chief Content Officer
Automotive Logistics & Ultima Media
15:00

[Panel] Adapting to shifting demand and policies: Agile supply chain and distribution strategies to match South-East Asia dynamics

With variations in consumer patterns, regulations and electrification levels across the ASEAN region, learn how automotive supply chain leaders stay ahead of changes and the competition through different logistics, assembly, knockdown kit and distribution models.  

Jai Pal Singh Jai Pal Singh Head of Regional Operations
Harley-Davidson Motor Company
Thayalan Subramaniam Thayalan Subramaniam General Manager and Head of Sales & Customer Solutions
MAN Truck & Bus (M) Sdn Bhd
Maung Ye Lay Maung Ye Lay General Manager of Aftersales Parts Regional SCM 
Isuzu Motors Asia
Riad Mannan Riad Mannan Moderator
Senior Content Producer
Automotive Logistics
15:45

Networking Break

Take this opportunity to engage with fellow OEMs, suppliers, logistics and technology providers in attendance. Whether you're reconnecting with existing contacts or forging new ones, this session is designed for high-impact conversations in a relaxed, informal setting.  

16:15

[Panel] Spotlighting ASEAN supply chain hubs: Malaysia as a strategic gateway for regional growth

Malaysia is taking a growing role in South-East Asia’s production and trade, with rising opportunities in the supply chain. Discover how automotive manufacturers and logistics providers are leveraging Malaysia’s logistics strengths, while navigating the interconnected dynamics of its neighbours including Thailand, Indonesia, Vietnam and Singapore.
 

Dominik Birth-Ruszczynski Dominik Birth-Ruszczynski Director After Sales, APAC
Volkswagen Group Regional After Sales
Julia Betz Julia Betz General Director and Head of Plants Malaysia
Dräxlmaier Group
Sugumaran Muniappan Sugumaran Muniappan Head of Procurement & Product Development
Tan Chong Motor
Mohd Sharulnizam Sarip Mohd Sharulnizam Sarip Chief Technology Officer 
Malaysia Automotive, Robotics & IoT Institute (MARii)
Christopher Ludwig Christopher Ludwig Moderator
Chief Content Officer
Automotive Logistics & Ultima Media
17:00

Day 1 conference wrap up

Christopher Ludwig Christopher Ludwig Moderator
Chief Content Officer
Automotive Logistics & Ultima Media
17:30

Networking dinner and reception

Continue discussions from the day and identify new opportunities across the ASEAN supply chain in our eventing networking reception and dinner. Whether you're looking for potential partners, local insights, or future collaborators, this is where deals begin, and strategies evolve — in a warm, informal atmosphere designed to bring the region’s automotive leaders together. 

21:00

End of Day 1

For speaking opportunities contact:

Riad Mannan Senior Content Producer